Play-Doh was originally sold as wallpaper cleaner

MINI BELIEVE IT OR NOT –

Play-Doh was invented during the Great Depression as a way to safely clean wallpaper.

• Kutol, the soap company that created Play-Doh, was struggling during the Great Depression
• People had started heating their homes with coal-burning fireplaces, which were messy
• Kroger asked Kutol if they had a product that could clean wallpaper without stripping it from the walls
• The leader of the company said yes even though he didn’t
• He contacted his brother and asked him to  invent something. Play-Doh was invented to be rubbed on the wall paper and remove soot

MINI BION EXTRAS

• To mark the U.K. launch of the Chevrolet Orlando, eight model makers spent two weeks handcrafting a life-size replica car from Play-Doh modeling clay. It was 15 feet long and took 10,000 pots of Play-Doh.